Innobator Competition 2023

Unbound Innovative Business Ideas

Submit Your Idea


An initiative of the College of Business Administration in collaboration with Innovation Box to enable students to apply a design thinking approach in identifying opportunities for business ideas.

It is a program for students having interesting business ideas which are waiting to take off. Our programs are custom-fitted to each phase of the innovative journey, offering the help important to transform thoughts into the real digital world, and making a strong base on which economical businesses and flourishing professions can be constructed.

Competition Theme:
Entrepreneurship for the Greater Good: Leveraging Effectively with both Talent and Technology.



Digital Transformation can be challenging, hence, the purpose of this initiative is to enable and train students to transform their business ideas into digital and comprehend and think digital business.


Business students are confined or limited to the traditional business learnings and practices and are not well aware of the digital business that’s impacting the world on a larger scale in recent times.


Hold a digital business marathon among students and teach different digital strategies that will help them transform their business ideas by leveraging digital technologies.


To transform students’ ideas into innovative new ventures that solve real-world problems and have the potential to have a positive impact on societies.

Evaluation Criteria

The following assessment criteria will be used to determine the winners.


Critical problem Identification
(15 points)


Creative solution including Prototype (25 points)


Business Model
(25 points)


Feasibility and Customer Test
(10 points)


Conclusion and Impact on Society (20 points)


Presentation Skills (5 points)


Idea Submission

Deadline: 10th of April  2023

Students are to submit PowerPoint only via the website.

Screen of projects

13th of April 2023

Judges to select the best 24 shortlisted teams

Pre-Final Round

26th & 27th of April 2023

The 24 shortlisted teams will present their ideas using PowerPoint and video (if available).

Judges will select the best eight teams and request them to develop prototypes, videos, business models, and customer feedback.

Final Round

22nd of May 2023

The five shortlisted teams will present a video, business model and prototypes, and customer feedback to a panel of judges.

A panel of judges will rank the first five teams.

Award Ceremony

6th of June 2023

The Third Innobator Competition Final Event

Submission guidelines

Each team will submit 8-10 PowerPoint slides covering all items of the grade rubrics.

Prize  60,000 AED

1st Position

30,000 AED

2nd Position

20,000 AED

3rd Position

10,000 AED

The financial prize will be split: 50% to the winning team and 50% to work further on project implementation.
Vouchers will be provided to the fourth and fifth positions.

Sheraa will support through the following:

  • Developing a journey roadmap for the winners to get access to the remaining 50% funding. Achieving these milestones will be through its set of Validation and Incubation programs.
  • Providing access to its Online School for those who did not win but still would like to develop their entrepreneurial skills and solutions.
  • 1 Hour pitch preparation workshop for all 10 shortlisted teams

Terms & Conditions

  • The Third Innobator Competition is open to all Universities in UAE.
  • Students should participate in teams (2-7 students in each team).
  • The student is not allowed to participate in more than one project.
  • The projects must be in line with the theme of the competition.
  • The ideas are to be original and not imitative. It should not be under consideration with any other competition.



“Participating in the Innobator competition allowed us to widen our horizons and encouraged us to think out-of-the-box to come up with unique ideas to solve modern problems. Also, it’s a good platform to meet new people to share experiences with, and to learn how to work as a team. Moreover, working on our project helped us to practice how to apply ideas in reality by researching the market needs to design a useful and financially feasible product. Through that journey, we managed to sharpen our skills in designing, programming, financial, and communication skills.”

Third Wining Team | 2022

Water and Electricity(WECO):, Abdullah Fareidoon, Ahmed Badwan, Ramah Hamza, Andulqader Mohammad

Our participation in Innobator competition was the golden step towards where we are today as a team. The competition gave us the support and guidance to make our idea into reality, which is the hardest stage at any innovational goal. The positive compliments we heard from judges and advisors motivated us to become stronger and believe in ourselves and that our idea is a future-change maker. At first, our idea was just a course project, but now it’s one of the unique solutions that will be presented at the Swedish pavilion , expo 2020.
First Winning Team | 2021

Sound of Electricity:, Hessa Almehrzi, Youmna Mohammad, Fatima Alghfeli, Noor Issa

Our experience in the Innobator competition was great, the competition allowed us to extend our understanding about the design thinking process and to connect with a supervisor who is experienced in the state of art of the project idea. The information, comments and critiques provided by the supervisor enhanced our idea further. We did an extensive search to gather information related to the competitors, prices and marketing when we created our business plan, which is a primary reason behind any idea to be successful. It was an honor for us to participate and to be successful in the Innobator competition
Third Winning Team | 2021

Frequent Sanitizer Drone:, Hareth Hossoon, Islam Fares Allulu, Sultan Aldhafeeri


Submit Your Idea

Need Help ? Ask as question

Mrs. Huda Qaed
College of Business Administration,
University of Sharjah